30 December 2015

Welcome to Mt Lebanon by Ashley Hodder

About Pgh Murals
Spreadsheet of Pittsburgh Public Art and blog archives
Map of Pittsburgh Public Art


There had been an old billboard here, but the business that it advertised had closed and the owner now wanted to sell advertising space to multiple businesses. Instead of just a rectangle filled with ads, the artist suggested a more subtle approach. She designed an old-fashioned post card with the businesses included in a street scene of the neighborhood.
They invited the community to decide on the images to use inside the letters spelling out "Mt Lebanon".
In an online vote, the residents chose what they felt represented their neighborhood best:

  • high school sports
  • the K-9 division of the police force
  • the farmers' market
  • an image of their retired fire chief
  • gardening (pride in their landscaping)
  • sports and recreation
  • walking (They have no school buses here and promote walking.)
In the background you'll see the local high school as well as the Mt Lebanon logo.
The businesses that are included pay for the advertising, and that funds the mural. As advertisers change each year the mural gets updated to reflect the new businesses. A very creative and attractive way to advertise.

UPDATE May 2014
We definitely noticed the changes in the businesses featured in the mural. The modifications were done seamlessly. There are no glaring differences in the intensity of the colors. Unless you knew what had been there previously you probably wouldn’t realize that anything had been changed.






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